Welcome to e-conceptory

Hotel Internet Marketing - generate more direct online revenue for your hotel

• Do you need a new hotel website?
• Maybe you have a website, but it doesn’t generate enough online revenue?
• Or are you happy with your website but don’t know how to promote it even better?

If so, e-conceptory is what you’re looking for!

As a small hotel internet marketing agency, we develop a strategy and concepts to increase your direct online revenue.

We develop your hotel website in professional webdesign and promote it, for example through search engine optimisation (SEO) or bespoke social media marketing.

Contact us now!

Who we are

Corinna Witt

Corinna Witt Founder

Introducing Corinna Witt, founder of e-conceptory

Corinna has 15 years experience in ecommerce, hotel internet marketing and web project management, all gained working for various companies within the hotel and travel industry.

German by origin, she spent 8 years in the UK working for Open World Ltd, an internet marketing agency promoting luxury hotels internationally. Open World’s client portfolio included many of the major hotel chains such as Hyatt Hotels & Resorts, InterContinental Hotels & Resorts, Peninsula Hotels, Small Luxury Hotels, Pan Pacific Hotels & Resorts, to name but a few.

In 2007 Corinna returned to Berlin, to set up the ecommerce department and develop the internet marketing strategy for the young but fast growing hotel management company, Grand City Hotels & Resorts.

With e-conceptory, she now makes her experiences available to those companies who would like to wow their clients with a professional internet presence.

Hotel Online Marketing
Programming
SEO
SEM
Social Media Marketing
Project Management

What we do

Our history

Client Portfolio

e-conceptory Clients

Sample


  • Hotel Haus Duden Wesel
  • Hotel Haus Duden Wesel
  • Best Western Savoy Hotel Düsseldorf
  • Best Western Savoy Hotel Düsseldorf
  • Comfort Hotel Weimar
  • Comfort Hotel Weimar
  • Lion's Garden Hotel Budapest
  • Lion's Garden Hotel Budapest
  • Flora Hotel Stuttgart
  • Hotel Zuffenhausen Stuttgart
  • Pelikan Hotel Schwäbisch Gmünd
  • Residenz Hotel Pforzheim
  • Poet Hotel Amsterdam
  • Poet Hotel Amsterdam
  • Crowne Plaza Hotel Berlin-Potsdamer Platz

 

Hotel Haus Duden Wesel
Best Western Savoy Hotel Düsseldorf


Comfort Hotel Weimar
Pelikan Hotel Schwäbisch Gmünd

Residenz Hotel Pforzheim
Flora Hotel Stuttgart-Möhringen

Hotel Stuttgart Zuffenhausen
The Poet Hotel Amsterdam

Lion’s Garden Hotel Budapest
Crowne Plaza Berlin-Potsdamer Platz jetzt Wyndham Grand Berlin



Precise Hotel Rügen

Hotels at Grand City

Sample


  • Park Hotel Amsterdam
    Park Hotel Amsterdam
  • Wellness Hotels Deutschland
    Wellness Hotels Deutschland
  • Mercure Hotel Düsseldorf Airport
    Mercure Hotel Düsseldorf Airport
  • Ibis Hotel Erfurt
    Ibis Hotel Erfurt
  • Holiday Inn Berlin City West
    Holiday Inn Berlin City West
  • Hotel Gummersbach
    Hotel Gummersbach
  • Mercure Hotel Bremen
    Mercure Hotel Bremen
  • Holiday Inn Berlin City East
    Holiday Inn Berlin City East
  • Park Hotel Amsterdam
    Park Hotel Amsterdam
  • Capital Hotel Berlin Mitte
    Capital Hotel Berlin Mitte
  • Holiday Inn Hamburg Kieler Strasse
    Holiday Inn Hamburg Kieler Strasse
  • Ibis Hotel Leipzig
    Ibis Hotel Leipzig
  • Ramada Hotel Dresden
    Ramada Hotel Dresden
  • Mercure Hotel Neuss
    Mercure Hotel Neuss
  • Park Hotel Amsterdam
    Park Hotel Amsterdam
  • Ibis Hotel Eisenach
    Ibis Hotel Eisenach
  • Mercure Hotel Saarbrücken
    Mercure Hotel Saarbrücken

 

Park Hotel Amsterdam
Novotel Wuppertal

Holiday Inn Berlin City West
Holiday Inn Berlin City East

Ramada Hotel Dresden
Mercure Hotel Düsseldorf Airport

Ibis Hotel Dortmund
Wellness Hotels Deutschland

Clients at Open World Ltd.

Sample

Hyatt Hotels & Resorts
InterContinental Hotels & Resorts

Worldhotels
Trust International

Swissôtel
Peninsula Hotels

Small Luxury Hotels of the World
Pan Pacific Hotels

The Drake Hotel Chicago
Bauer Hotel Venecia

One Aldwych Hotel London
Nikko Hotel Düsseldorf

Why you need us

Does your website generate enough online revenue?
Do you pay too much commission for online bookings 
through various portals?

A hotel can expect a loss on returns of 25% to 45% when selling 
their rooms via OTAs. Direct distribution via the hotel's own website, however
is much more profitable, even if you factor in the marketing spend.

What we want to achieve together and how?

Does your website generate enough online revenue?
Do you pay too much commission for online bookings through various portals?

A hotel can expect a loss on returns of 25% to 45% when selling their rooms via OTAs. Direct distribution via the hotel’s own website, however is much more profitable, even if you factor in the marketing spend.
Very important is a professional and attractive web design, 
as guests often decide instantly whether the hotel will suit 
them. - First impressions count!
The website must also be easy to navigate so that the visitor 
can quickly find the information they are looking for. Often
 this is the exact location of the hotel or a photo tour.
In addition, your website must also be found on Google and 
the integration of social networks is becoming increasingly important.

In order for your website to convert, a number of hurdles must be taken

  • Very important is a professional and attractive web design, 
as guests often decide instantly whether the hotel will suit 
them. – First impressions count!
  • The website must also be easy to navigate so that the visitor 
can quickly find the information they are looking for. Often
 this is the exact location of the hotel or a photo tour.
  • In addition, your website must also be found on Google and 
the integration of social networks is becoming increasingly important.
This will be done through strategic and creative thinking, 
exploring new avenues but also by setting high quality standards 
to fulfill the expectations of your hotel guest.

e-conceptory is a small Berlin agency that specializes in internet 
marketing for hotels and has over 15 years experience.

Goal is always to increase your direct online revenue

This will be done through strategic and creative thinking, exploring new avenues but also by setting high quality standards to fulfill the expectations of your hotel guest.

e-conceptory is a small Berlin agency that specializes in internet marketing for hotels and has over 15 years experience.
Through our many years as consultants, we can explain 
developments in the Internet and complex procedures in 
simple terms and thus produce a real and effective partnership 
with our clients. Herein lies our particular strength!

With us you are not just one of many!

Through our many years as consultants, we can explain developments in the Internet and complex procedures in simple terms and thus produce a real and effective partnership with our clients. Herein lies our particular strength!

What our clients say

  • Precise Hotel Collection

    E-conceptory has emerged as a top choice, and impresses not only with great personal advice and care, but also with efficiency and industry-specific expertise. We look forward to the next projects with e-conceptory and recommend e-conceptory without restrictions.

    Kathrin Schäfer – Managing Director

  • Wyndham Grand Hotel Berlin

    (formerly Crowne Plaza Berlin – Potsdamer Platz)
    We were always professionally and quickly advised by e-conceptory. When designing our website, e-conceptory was consistently a competent partner and once launched we have improved our Google rankings within weeks. Brilliant!

    Jürgen Schimpfhauser – Revenue Manager

  • Poet Tryp Hotel Amsterdam

    The service is great and Corinna really thinks with you. We would recommend e-conceptory unrestrictedly.

    Steve Croese – Revenue Manager

  • Comfort Hotel Weimar

    We like working with e-conceptory because of the extensive advice and expertise. We look forward to our continued cooperation.

    Undine Vent – General Manager

  • Park Hotel Amsterdam

    In comparison with other (Internet) Marketing Agencies, e-conceptory is better.

    Remco Kuiper – Regional Director of Sales & Marketing

  • Hotel Casa 400 Amsterdam

    Friendliness and advice from e-conceptory are exemplary.

    Eline Gerdes – Marketing & Communications Manager

Contact

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Let’s talk about your project

t +49 (0)151 22629075
e info(at)e-conceptory(dot)com
w www.e-conceptory.com

Corinna Witt
e-conceptory
Niederbarnimstr. 18
10247 Berlin
Germany

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Hotel Internet Marketing FAQ

Learn about hotel internet marketing strategy, terms and concepts in our FAQ:

What are organic search results?

Everything at Google started with organic search results. Sometimes organic search results are referred to as natural search results. These are the search results that the Google algorithm generates, if a user enters a search term in the Google search box and presses “Enter”.

What is Remarketing for Hotels?

You may have been wondering why you see ads on a website with products that you previously viewed in a completely different web shop?
In short, that’s Remarketing!

For your hotel, you can use the same internet marketing strategy.

What is responsive web design?

Traditional websites were designed using fixed pixel or point units and therefore looking (more or less) the same on all devices. Responsive web design on the other hand uses percentages, arranging website elements relative, not absolute to each other. The website layout adapts to screen size by using fluid, proportion-based grids and flexible images with help of CSS3 media queries. 

Are you curious now?